Rival to Coke Unveils a Clever New Profit-Boosting Drink

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In recent years, the food and beverage sector has seen significant success with items that offer a flavor profile distinct from what they appear to be.

Consider the sharp rise in the popularity of plant-based meats as an instance.

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Beyond Meat, Impossible, and several new entrants have made waves in supermarkets and restaurants, providing vegetarians, vegans, health-focused consumers, and adventurous foodies with the chance to enjoy a meat-like experience without actually consuming animal products.

A majority of these items are crafted using an assortment of botanical sources such as legumes, coconut oil, and peas. Achieving the texture, flavor, aroma, and visual resemblance to conventional ground beef used in burgers requires significant scientific effort; however, nowadays almost all supermarkets and quick-service eateries carry this product.

Alternative sodas are rapidly gaining popularity.

Likewise, beverages that have a soda-like flavor but are considered a healthier choice are also gaining traction in popularity.

Functionality-focused drinks, which provide advantages beyond mere pleasure—such as enhancing moods, boosting immune systems, or aiding digestion—are commonly found lining the shelves of numerous grocery and health food stores.

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  • Costco Members Divided Over Beloved New "Knock-Off" Beverage
  • Starbucks implements significant adjustment sure to please patrons.

A lot of these beverages are fizzy and have a flavor similar to well-known sodas, yet they usually have lower sugar content.

For instance, Olipop’s Classic Root Beer flavor includes only six grams of added sugar, whereas a standard can of root beer usually contains close to 40 grams.

Spindrift joins the frenzy.

Now, Spindrift, the indie beverage company that made waves with seltzers containing actual fruit juice, is introducing its very own line of sodas.

The beverages are named Spindrift SODA and will feature the following tastes:

  • Concord Freeze
  • Ginger Ale
  • Orange Cream Float
  • Shirley Temple
  • Strawberry Shortcake

"Amidst a market filled with sodas packed with excess components and artificial sweeteners, Spindrift SODA distinguishes itself as a straightforward, contemporary beverage that’s good for you, free from needless additives such as added sugars, stevia, or prebiotics," according to Spindrift.

Bill Creeman, the founder, states that each can of Orange Cream Float includes the juice extracted from three-quarters of an orange.

Each variety includes 20% fresh-squeezed juice which provides exceptional taste and sweetness, establishing a new benchmark for what makes a nutritious soda truly great.

The beverages will be available on store shelves, as well as through its website and Amazon, later this year.

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